My Morning Routine: Sunscreen for My Skin Tone and the Bran Muffin That Powers My Entire Day

Elsa Collins

social-impact strategist

On any given morning, strategist Elsa Collins is hard at work with one of the four social-impact organizations she’s founded or cofounded—and overseeing Zoom school for her three kids. Being pulled in this many directions might sound head-spinning; Collins credits a very special bran muffin, exercise with friends, and lots of moisturizing skin care for getting her through (and keeping her looking incredible as she does it).

“My main focus right now is This is About Humanity, an organization I cofounded that helps separated and reunified families at the US–Mexico border,” says Collins. “I’m from the border; any one of those kids or families could have been me had things been different. I’m compelled to help there.

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