Six Brands Leading the Cruelty-Free Charge

Photo courtesy of Hourglass Cosmetics, shot by Mark Seliger

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The term “cruelty-free” is absolute: Companies either are testing on or using animals or they aren’t. Some companies have always been cruelty-free, some are continuing to question their methods, and others are making considerable efforts to move the needle even further into a cruelty-free future. Whatever the case, not testing on animals is something we’re fully behind, and these are a few of the brands on our radar that are taking the charge—whether by implementing new techniques or developing alternative materials—to make it a better world for cats, rabbits, dogs, and their friends so that you don’t have to choose between luxury and a cruelty-free world.

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